was born and raised in Dallas, and he has a tremendous amount of love for this city. Attended Duncanville High School, and went on from there to experience all of the wonders that Texas State University & Tarleton State University had to offer.
Growing up he always had a passion for playing sports, and anything that involved the outdoors. At 27, he still enjoyed all of the same things, and became an avid hunter, who likes to spend his free time off chasing deer in West Texas.
Currently he has been with Reeder Distributors Inc. for 3 Months now, and has 3 years of experience in the commercial & industrial lubricants industry. Prior to that, he spent 3 years in Hydraulic Fracturing in the Permian Basin, Eagle ford, and Barnett shale regions.
Long-time Senior Sales Representative Betsy Rector transition her sales expertise to the oil and gas industry 30 years ago as an apprentice to her father, Metz Williams. Metz was a veteran salesman dedicated to customer care and building relationships with management at the largest car dealerships in the Metroplex.
In her early years with a Fortune 500 company, Betsy was named second in the nation in semi-blend sales, which provided an excellent foundation for her career at Reeder. Betsy joined the Reeder team in 2000 and has dedicated her career to automotive service, working extensively with the OEM Passenger Car Motor Oils programs as well as the Motorcraft Program. She has earned lubricant certifications from Exxon Mobil and Chevron, with extensive expertise in Mobil products and has broad experience in equipment.
Betsy was honored with Salesperson of the year awards twice with Reeder. Outside work, Betsy loves spending time with her husband James, five wonderful grandchildren and her two children Gretchen and Jeff; her family is her passion
has been working as a sales representative for Reeder Distributors since February of 2001. She is Power Service Xtreme Diesel Certified and trained in Mobil, Chevron and Phillips 66 products. Carmen realizes that no two companies are alike and enjoys customizing a program unique to each customer’s needs.
With Reeder Distributors extensive offering of equipment, product lines and exclusive Xtreme Diesel program she is able to make an offering to help maximize efficiency while minimizing costs for companies both big and small.
is the heavy duty equipment sales representative for Reeder Distributors, Inc. He has been in this role for Reeder Distributors since 2013. He graduated with a Bachelor of Science degree from McNeese State University in Lake Charles, Louisiana. Chris has been married to his wife Rachelle for twenty years and they have three daughters, Brooke (16), Blaire (13), and Brittni (11). Chris specializes in heavy duty equipment sales, service, and lift inspections for heavy duty vehicle maintenance facilities throughout Texas and Louisiana.
He has extensive knowledge in heavy duty mobile column lifts, in-ground lifts, and 2-Post/4-Post lifts provided by Stertil-Koni USA. Other products provided are fuel systems, lubrication systems, and compressed air systems equipment and installation; as well as heavy duty tire machines, balancers, work benches, and light duty 2-Post/4-Post lifts. Feel free to contact Chris at firstname.lastname@example.org for any of your heavy duty equipment needs.
first day on the job was in the summer of 1988. His father, Mike, purchased a small town fuel jobber in Weatherford Texas when Clay was 10 years old. Clay spent weekends and Summer's riding in fuel trucks and learning about the fuel distributing business.
He proudly joined the Reeder Distributors team in 2013. Clays previous experience has allowed him to learn about all aspects from sales and marketing, accounts payable/receivable, to customer service and handling of the daily operations.
This experience has helped Clay build and maintain relationships with customers, many of whom have been customers for 20 plus years. He takes pride in making sure his customers, from farms and ranches to commercial job sites, run efficiently and economically without downtime due to outages.
Clay married Crystal in 2011 on a beautiful Jamaican beach surrounded by family and friends. In 2015 they proudly welcomed twins, son Maddox and daughter Marley.
They reside in Mineral Wells Texas where Clay oversees daily operations of the Reeder Distributors satellite office located there.
Director of Fuel Marketing- Jake Jones has been with Reeder Distributors since early 2010.
He is married to his wife Sarah with one son named Kade. He has a diverse skill set specializing in sales, marketing, and business development in the wholesale petroleum market through a variety of avenues including, but not limited to CRM management, SEO growth, Sales Process skills, lead generation, strategic thinking, and out of the box sales strategies.
Having worked closely with some of the most well known and respected names in the industry, he has gotten the opportunity to develop a very well rounded knowledge base in the wholesale petroleum world. Jake now specializes in the "Extreme Diesel" program, wholesale diesel fuel and commercial oils setting new standards in the industry.
was born and raised in Ft Worth. Has an extensive background in professional sales for over 40 years. Most of those years were on sales and management assignments with the 3M company. Won several sales and management awards.
He is a member of the 3M President’s Club. Developed skill sets of listening to the customer, then providing a solution that meets their needs. Customer Service is the key to success. Expertise in Fleet Fuel Management programs. As outside field sales manager with Barney Holland Oil Company/ Fuelman of DFW for 13 years, established and maintained major oil, gas, construction, city, and ISD accounts.
Achieved Salesman of the year numerous times. Implemented many successful fleet fuel card programs. Recently joined the Reeder family as a fleet fuel consultant in the fuel card management program. Excited to bring product knowledge and experience, and to establishing a long term customer base. Looking forward to the challenge.
Enjoy all types of sports, but especially likes college football and the NFL. Spend time with family and friends out at the ranch. Have one son, Barrett, an engineer with Jacobs Engineering in downtown Ft. Worth.
Born and raised in the Metroplex, Jim Crow was an auto mechanic in the Family Business 1971-1975 1979-1985.
Joined the Air Force and worked as a Fighter Jet Mechanic 1975-1979.Worked at General Dynamics /Lockheed 1985-1994 in F-111 Mod and F-16 Flight Test. After a massive cutback at Lockheed in 1995 he started sales at Reeder Distributors.
Primarily deals in heavy duty trucking, construction, mining, commercial industrial, oilfield, & natural gas. Works hard to be a problem solver & team player .
Awarded Salesman of the year several times. Married 30 years, 2 kids, & 2 grandkids. Love sports and the outdoors. Certifications include, Xtreme Diesel, BP Aviation, Conoco/Phillps Products & Applications. Chevron Signature Certifications in HD On-Highway, Natural Gas Compression, Construction/ Mining, Commercial Industrial
Jimmy Williams joined the Reeder Team in 2017. With 23 years’ experience as a manufacturer’s representative and record setting sales growth for many years. Highlights include being awarded 7 times as a member of the President’s Club for Hunter Engineering Company.
His product knowledge combined with our equipment team brings many resources to serve our customer needs. With an extensive background working with dealerships to increase service sales, improve processes, upgrade equipment, and better serve customers…
Jimmy is actively involved with dealership planning and new facility development.
Jimmy and his wife, Misty, have been married for 25 years and have three young adult children, Drew, Alex, and Rose. They are also enjoying the excitement of their first Grandchild. When not working or spending time with family, Jimmy enjoys the outdoors and is sport fan who follows Baseball, College Football, and NASCAR.
has 12 years sales in the fuel and lubricant industry, and an additional 14 years in industrial chemical sales. He enjoys helping customers overcome industry challenges, and adding value to their companies with a complete line of fuel, lubricants, equipment, and chemicals needed to maintain their fleets.
BBA in Marketing from Texas Tech University Power Service Xtreme Diesel Certification Continuing Chevron education: HD Diesel Engine Lubrication, Coolants University, Construction and Mining, Pin and Bushings Lubricants, and Used Oil Analysis.
Kevin introduced “Honey Dudes” mission to our local community 6yrs ago, helping military wives, widows, and single mothers with household repairs associated with the typical “honey do lists.” Kevin is married to his wife Laurie and has 2 sons. Kevin enjoys golf, travel, water sports and spending time with family and friends.
is a skilled and highly-motivated sales representative/account manager for Reeder Distributors. He specialize in PVL(passenger vehicle lubrication) and industrial oil sales in the North Texas region. He has over 40 years of sales experience, the last 15 years has been in the oil and gas industry.
has been a sales representative for RDI since 1994. For 22 years he has amassed a large client base producing over 1 million gallons a year and $10 million dollars in sales for Lubes, Fuels, and Equipment. His primary focus has been the OEM Passenger Car Motor Oil Lubes with such names as Ford Motor Co., General Motors, Toyota/Lexus, and Mercedes Benz to name a few.
Ron has been Outstanding Salesperson of the year 9 times for his service and total dedication to the RDI Sales Team. Customers have partnered with Ron for the great products, outstanding service, with a proven value from his experiences that improves the customer's overall business success. He could not have had this success without the company, office personnel, warehouse, lube and fuel drivers dedicated to teamwork to see the customer's needs met.
Ron has a 1 year certificate in MidLevel Management Developement from Tarrant County College and numerous sales training certifications from Oil Companies, Sales Training Seminars, and individual studies from the internet.
He has earned certifications in Lubricant and Fuel training from ExxonMobil, Chevron, Phillips 66, and Power Service Xtreme Diesel Program.
Ron is married to his lovely wife Penny and has 2 children and 6 grandchildren. When he is away from work, he spends time with his grandchildren, traveling, supporting his church and Brock ISD Athletics.
has 39 Years of increasing responsibility providing automotive equipment and solutions to the Automotive Industry.
5 1/2 Years with Reeder Distributors Equipment Division concentrating primarily on ground up construction new car dealership facilities.
Extensive experience in coordinating with Architects, Project Management Firms, General Contractors, Sub Contractors & Vendors.
Ronnie is backed by an experienced and capable staff where they all share the same goal: To be the best in the industry at what they do.
Ronnie is married to his lovely wife Cathy, has two sons Philip & Stephen and one granddaughter Lylie. In his spare time he enjoys hunting, fishing, riding motorcycles and spending time with friends and family.
has been with Reeder Distributors since 2012 specializing in quick lube and auto center retail distribution. He has over 25 years in the automotive and lubricant sales industries. He has the ability to custom tailor a program that meets your day to day needs while streamlining production and maximizing profitability.
Attention to detail, good listening skills and empathy to the daily struggles are symbols of appreciation by his clients. Being supported by a strong administration and a workforce who believe in teamwork and professionalism have helped him build long term relationships and a growing client base.
He states “Being on the Reeder team give me confidence knowing our customers will receive the utmost in service from order entry, deliveries and billing. Reeder performance is second to none”.
Away from the business Shannon’s passion is drag racing. He has competed in numerous NHRA national and divisional events as well as an untold number of bracket races. Being a 2nd generation racer he has carried on the tradition as crew chief on his young sons JR dragster since his son was 6 years old. As he says “I have had success in racing but seeing my son win and have a successful career means more to me than any of my own accomplishments in racing “.
Having Shannon as your rep will mean you will always have the ability to get what you need to keep your business running smoothly.
was born and raised in Ft. Worth, Texas. She is married with 2 children and blessed with 5 grandchildren. Sheila loves to travel, read and shop for antiques. Her family loves football season and consider themselves "die hard" fans of the Dallas Cowboy's.
Sheila started in outside sales with Reeder in January 2000. Reeder does not have territories, therefore, she travels all over the DFW Metroplex on a daily basis. The car and cell phone are her office! She sells Industrial, Mfg, Construction and PVL as well as Diesel Fuel and Equipment for your shops or tanks.